CPAs understand that there is incredible potential with AI, but they don’t know what to do with it. Last year, with my frustration and passive aggressive nature in hand, I marched into the office of Chris Stephenson, our Director of Intelligent Automation, and aired my AI grievances. I realized his answers to the above questions could help a lot of CPAs.
To him, the answer to all three of the questions above lies in the following: It’s called AI Discovery. Last year he created a think tank with about 200 CPA firm professionals who overwhelmingly said, “I don’t know where to start.” Here are some practical first steps he recommends:
- Set up an ideation session. This part is a workshop with partners and staff that gives everyone an opportunity to present their problems and ideas for possible AI solutions. Everyone on your team probably has AI ideas.
- Initiate scoring: So, you got a bunch of ideas but now what? This is where scoring is critical. Discovery often hinges on scoring each idea based on objective measures to determine their priority. Every firm is different, but you want to score on several dimensions like which can get solved the fastest, which will have the biggest impact, which can scale for every department, etc.
- Do technology infrastructure assessment: Ok, you know which AI projects are going to have an impact on your business but is your firm’s system even ready for AI? You’ll need to have your tech infrastructure evaluated to determine its AI readiness, and to find out if there are any shortcomings preventing you from getting started.
- Create a roadmap: Finally, you need a clear roadmap to lay out how you’re going to deploy each solution. Do you need to buy a solution? Build an AI? How about training employees? How do you measure if your solution is having an impact?
He instantly identified five problems where AI could help:
- Collecting payments from clients
- Requesting and processing documents from clients
- Moving trial balances to workpapers
- Responding to IRS letters
- Setting up a Chatbox to handle internal queries, like HR questions
With this information, AI solutions can be created to address each of these problems. Do your own AI discovery to identify your firm’s biggest pain points and develop a plan to attack with AI.