In its recently released Strategic Plan for Fiscal Years 2022-2026, the IRS described how it will leverage technology and data analytics as a key component for achieving its goals within four strategic areas: service, enforcement, people, and transformation. In the plan, the IRS listed “improving data management and analytics” as one of its six focus areas for improving taxpayer experience and transforming the agency.
At first glance, the uninitiated might not recognize how access to more robust data and advanced analytics could improve the taxpayer experience at all. However, the presumption that improved data analytics will only enhance the agency’s enforcement goals is misplaced.
Although better data and analytics will certainly enhance the agency’s ability to identify noncompliance and likely increase the number of audits, these same enhanced analytical capabilities can be leveraged to improve taxpayer interactions with the IRS. The IRS having access to more and stronger data sets should not only help shrink the tax gap through improved enforcement measures but also increase voluntary compliance, support an efficient taxpayer experience, and better serve the public.
Advanced data analytics has for years been a hallmark of quality customer service at global financial institutions. For instance, think about how you correspond with your bank or other financial institutions. Interactions with the IRS should be on par with those experiences. Over the past few decades, improving data systems, increasing the quality of that data, and applying advanced analytics have become cornerstone capabilities for operational and strategic decision- making, both for the IRS and for tax administration globally.
Data-based decisions should drive where resources are deployed, whether it be to train a call site representative in a specific area, determine taxpayer needs and preferences, better understand customer behavior to help the American public voluntarily comply with the complex world of tax law, or enhance the ability to detect tax noncompliance and address that noncompliance with tailored, cost-effective treatment streams.
The strategic plan states that it will be “crucial to enhance the taxpayer experience by prioritizing data accessibility and analytical skill development to improve how we evaluate compliance.” In short, data-driven decision-making needs to enhance operational effectiveness that, in the end, will result in what many in Congress and the public have for years been asking for: a more efficient and taxpayer-first IRS.
The Office of Research, Applied Analytics, and Statistics (RAAS) is the IRS’s “centralized research and analytic organization” and has an enterprise-wide focus, led by the agency’s chief data and analytics officer.5 RAAS’s mission, as outlined by the IRS, is “to lead a data-driven culture through innovative and strategic research, analytics, statistics and technology services in partnership with internal and external stakeholders.” It advocates for data-driven agency decision-making through its collaboration with embedded research functions at the IRS. RAAS also maintains some of the government’s largest data repositories, including the Compliance Data Warehouse.
But how exactly can RAAS use improved data and advanced analytics to enhance the taxpayer experience, affect the tax gap, and increase the efficiency of IRS operations? How will data driven decision-making accomplish this? A couple of examples and use cases related to the strategic goals of enforcement and service may help to illustrate and establish the business case for the IRS to continue moving in this direction.